A Message from CRAFT

CRAFT | Media / Digital is a partnership of like-minded political operative innovators in the media and new media communications space. It is our mission to provide comprehensive communication consultation and media, digital and print services for the political and issue industry. CRAFT creates new approaches and produces integrated communication strategies for clients, so that the delivery of their message becomes a seamless, thought-provoking experience that engenders action. CRAFT is the first company in the political consulting and services industry to marry traditional media and online social media. If you want the most creative, fastest and cost effective political and issue strategic media firm in the industry, then you’ve come to the right place.

Case Studies

Taking on Obama

2009 was a reversal of fortune for Barack Obama. His presidency started with a stirring inaugural that HBO felt warranted it’s own special. But as his presidency progressed his progressive policies became a millstone around his neck slowly sinking his approval ratings. Web video has become a powerful source of opposition and critique of the President. The early threads of this were started in 2008 and continue into 2009. The following videos are examples of some of the work we’ve done to take on Obama.

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